- Hypalooza - Summer Festival attracted more than 40K audiences in two days (Aug 3rd - 4th) and becoming the event attracting the largest amount of traffic from the beginning of 2024 until now at Saigon River Park.
- Hypalooza Concert stage is super majestic, with top performances attracting 30,000 audiences and top-notch visual technology with the launch of the giant virtual character version of Hypa created by an international modeling team.
- Traffic exceeds brands' expectations, the Sponsors' booths are always overloaded with long lines of audiences lining up from the afternoon until the end of the show.
- Entertainment sports game stations with attractive models and current trends attract huge numbers of players, with rows of people waiting in line, creating a sports music festival that connects a large community, especially young people.
- WinterJoy Winter Festival took place over 4 days (Dec 21st - 24th), attracting over 70K participants, along with two explosive nights of music festivals featuring the hottest line-up of the year.
- WinterJoy offered a series of innovative and creative Christmas activities organized by the creative team, including: picking Blindballs (blindboxes) on the Miracle Tree, Joy Dance Show, Joyees Check Var, Joyees Blink, Snowfall Check-in, Gift Storm, and especially numerous gifts from the line-up... all of which attracted a large number of participants.
- 2RD UNIT to use 3D MOCAP CHARACTER technology in a music event: the symbol of WinterJoy 2024 is vividly projected with smooth movements on stage, enhancing the visual experience for over 30,000 attendees each night of the grand music festival.
- TRANSPARENT LED is leveraged by TBA Communication to create a multi-dimensional space that allows light to pass through, producing a transparent effect. This enables high-resolution images to be displayed while maintaining transparency, providing an open and deep spatial experience for the stage.
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